Thirty four years as an independent content specialist


TAPE’s range of flexible and adaptable services are designed to inform and support the challenging decision-making processes faced by media professionals today: to provide objective, informed and reasoned input quickly and coherently: to analyse the salient factors in any situation and offer clear actionable solutions:

All services originate from the company’s unique and proven methodology for analysing and assessing the audience potential of programme content, and can be summarised under the following headings:

  • Consultancy
  • Reporting
  • Evaluation